Privacy policy
This Privacy Policy describes how BIBUFF (“we”, “us”, or “our”) collects, uses, discloses, and protects your personal information when you visit our website, use our services, place an order, contact us, or otherwise interact with our online store.
Our store is powered by Shopify, which provides the e-commerce platform that allows us to sell our products and services to you. Shopify and other service providers may process certain personal information on our behalf in order to operate the store, process payments, manage orders, provide shipping services, improve website performance, and support customer service.
By using our website or purchasing from us, you acknowledge that you have read and understood this Privacy Policy.
1. Personal Information We Collect
Depending on how you interact with our website, we may collect the following categories of personal information:
Contact Information
Including your name, email address, phone number, billing address, shipping address, and country or region.
Order and Transaction Information
Including the products you view, add to cart, purchase, return, exchange, or cancel, as well as order numbers, delivery details, payment status, and transaction records.
Payment Information
Payment information may include payment method, payment confirmation, billing details, and other transaction-related details. Payment card information is processed securely by our payment providers and Shopify. We do not directly store full payment card numbers.
Account Information
Including your username, password, account preferences, saved addresses, order history, and settings if you create an account on our website.
Communication Information
Including messages, emails, support requests, product questions, warranty inquiries, photos, videos, or other information you provide when contacting us.
Device and Usage Information
Including your IP address, browser type, device type, operating system, referring pages, pages viewed, time spent on the website, interactions with our website, cookies, pixels, and similar tracking technologies.
2. How We Collect Personal Information
We may collect personal information from the following sources:
Directly from You
When you place an order, create an account, contact us, subscribe to emails, submit a form, request support, or otherwise provide information to us.
Automatically Through the Website
When you browse or interact with our website, certain information may be collected through cookies, pixels, analytics tools, and similar technologies.
From Service Providers
Such as Shopify, payment processors, shipping providers, analytics providers, marketing platforms, customer support tools, and other partners who help us operate our store.
From Third Parties
Including advertising partners, social media platforms, fraud prevention providers, and other business partners, where permitted by applicable law.
3. How We Use Your Personal Information
We use your personal information for the following purposes:
To Provide Our Services
We use your information to process orders, accept payments, arrange shipping, provide order confirmations, deliver tracking updates, manage returns and exchanges, provide customer support, and fulfill our contract with you.
To Improve Our Website and Services
We may use information about how visitors interact with our website to improve website performance, product pages, checkout experience, customer service, and overall shopping experience.
To Communicate with You
We may contact you about your orders, delivery updates, product support, warranty service, account information, or customer service requests.
To Provide Marketing and Advertising
Where permitted by law, we may use your information to send promotional emails, show online advertisements, measure advertising performance, and personalize your shopping experience. You may unsubscribe from marketing emails at any time by using the unsubscribe link in our emails.
To Protect Our Store and Customers
We may use personal information to detect, prevent, and investigate fraud, unauthorized transactions, security incidents, abuse, or other harmful activity.
To Comply with Legal Obligations
We may process your information to comply with applicable laws, tax requirements, accounting obligations, legal requests, dispute resolution, or enforcement of our terms and policies.
4. Legal Bases for Processing Personal Information
If you are located in the European Economic Area, the United Kingdom, or another region with similar data protection laws, we rely on the following legal bases when processing your personal information:
Performance of a Contract
For example, to process your order, accept payment, arrange delivery, provide customer support, and manage returns or warranty requests.
Consent
For example, when you subscribe to marketing emails or agree to certain cookies and tracking technologies.
Legitimate Interests
For example, to improve our website, prevent fraud, secure our services, respond to customer inquiries, and conduct limited business analysis, provided that these interests are not overridden by your rights and freedoms.
Legal Obligation
For example, to keep transaction records, comply with tax and accounting requirements, respond to lawful requests, or meet other legal obligations.
5. How We Share Personal Information
We may share your personal information with third parties where necessary and permitted by law, including:
Shopify
Our store is hosted by Shopify. Shopify helps us provide the online store, checkout, payment processing, order management, and related e-commerce services.
Payment Providers
To securely process your payment and confirm transactions.
Shipping and Fulfillment Partners
To prepare, ship, track, and deliver your order.
Customer Support and Technical Service Providers
To help us respond to customer inquiries, after-sales requests, warranty claims, and technical support issues.
Analytics and Marketing Partners
Such as analytics tools, advertising platforms, email marketing tools, and social media platforms, where permitted by law and subject to your cookie and marketing preferences.
Legal, Compliance, and Business Purposes
We may share information where necessary to comply with applicable laws, respond to legal requests, enforce our policies, protect our rights, prevent fraud, or in connection with a business transaction such as a merger, acquisition, or restructuring.
6. Cookies and Similar Technologies
We use cookies, pixels, tags, and similar technologies to operate our website, remember your preferences, analyze website traffic, improve performance, support checkout functionality, and provide marketing or advertising where permitted.
Some cookies are necessary for the website to function, while others may be used for analytics or advertising purposes. Depending on your location, you may be able to manage your cookie preferences through the cookie banner or settings available on our website.
7. Marketing Communications
If you subscribe to our marketing emails or otherwise consent to receive promotional communications, we may send you updates about products, offers, news, and related information.
You can unsubscribe at any time by clicking the unsubscribe link in our emails. Even if you opt out of marketing communications, we may still send you non-marketing messages related to your orders, account, delivery, customer support, or legal notices.
8. Data Retention
We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including providing services, managing orders, complying with legal obligations, resolving disputes, preventing fraud, and enforcing our agreements.
The specific retention period may vary depending on the type of information, the purpose of processing, legal requirements, and business needs.
9. International Transfers
We may transfer, store, or process your personal information in countries outside your country of residence, including countries that may have different data protection laws.
Where required by applicable law, we use appropriate safeguards for international transfers, such as Standard Contractual Clauses or other recognized transfer mechanisms.
10. Your Rights
Depending on where you live, you may have certain rights regarding your personal information, including:
- The right to access the personal information we hold about you
- The right to request correction of inaccurate information
- The right to request deletion of your personal information
- The right to request restriction of processing
- The right to object to certain processing activities
- The right to data portability
- The right to withdraw consent where processing is based on consent
- The right to lodge a complaint with your local data protection authority
To exercise your rights, please contact us using the details provided in the “Contact Us” section below.
11. Security
We take reasonable steps to protect your personal information from unauthorized access, loss, misuse, alteration, or disclosure.
However, no method of transmission over the Internet or electronic storage is completely secure. We cannot guarantee absolute security, but we work to protect your information using reasonable technical and organizational measures.
12. Children’s Privacy
Our website and services are not intended for children. We do not knowingly collect personal information from children under the age of majority in their country or region.
If you believe that a child has provided us with personal information, please contact us and we will take appropriate steps to delete such information where required by law.
13. Third-Party Websites
Our website may contain links to third-party websites, services, or platforms. We are not responsible for the privacy practices, security, content, or policies of third-party websites.
We recommend that you review the privacy policies of any third-party websites you visit.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business, services, legal requirements, or data practices.
When we update this Privacy Policy, we will revise the “Last updated” date at the top of this page. Where required by law, we may provide additional notice.
15. Contact Us
If you have any questions about this Privacy Policy, our privacy practices, or if you would like to exercise your privacy rights, please contact us:
Email: Support@bibuffbike.com
For the purposes of applicable data protection laws, BIBUFF is the data controller of the personal information we process about you.